User focus with goals

“Many sites submitted had no concern for the user on the most basic levels. Rarely could you identify an idea or purpose behind the site, or name a possible user goal the site was intended to facilitate. There was no flow, no legibility, no usability. It wasn‚Äôt so much that the designers had contempt for their users as that they seemed never to have been taught to think about users at all. One gets the feeling that the web design curriculum at too many colleges and universities consists of little more than tips on how to use Flash to imitate sites that won awards five years ago.”

Zeldman comments on entries to a recent Web site competition

  • It all starts with the goal
  • That is usually easy on educational Web sites

Comments are closed.