Traffic
There are literally millions of bloggers that have become so focused on measurable traffic that they end up posting nonsense designed to do nothing but attract a Digg.
Seth Godin does it again – in one sentence he pins the idea to the cork. I have around 500 page hits per day on bodmas.org. Analysis of the web logs shows me that about 10% of the hits go further than the home page. I can name the people who read each post on the fingers of my hands (Hi, Mum and Sis).
Do I care? Not really.